Background
In early 2007, a number of Mid-Michigan interests came together
to plan a special weekend in the mid-Michigan area that would focus on
health and fitness. The full weekend of events would be organized under
the umbrella “Fall Into Fitness,” and would include a number
of spectator events, competitive events, interactive events with local
sports teams, and an expo.
Partners planning the weekend included the Lansing Entertainment
and Public Facilities Authority in partnership with the Greater Lansing
Sports Authority, Healthy & Fit Magazine, Impression Five Science Center
and other numerous non-profit organiztions.
Sponsored by Ingham Regional Medical Center and WLNS TV-6,
as well as Accident Fund and Blue Cross Blue Shield of Michigan, the first
Fall Into Fitness weekend was offered on September 29-30, 2007.
The weekend featured:
The Healthy and Fit Magazine Expo was offered Saturday, in the Lansing Center, to bring together individuals, businesses and events to celebrate the exciting new health and fitness awareness in mid-Michigan. The Expo offered free admission, and featured 94 health-related businesses and services, a demonstration stage offering interactive demonstrations such as gymnastics, Jazzercise, cardio hip-hop, weight lifting, fencing, etc.), and a giant inflated Tiki Head climbing wall for kids.
2008 Fall Into Fitness Weekend
The 2008 Fall Into Fitness Weekend will build on the successful
events described above, adjusting events to increase participation,
and adding additional attractions.
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